Bethesda

Discovery Channel Schools

Rules and tools designed for schools. Development of a visual system and accompanying visual standards guide for Discovery Channel Schools, providing examples and instructions to the brand’s licensees. Our mission was to create a system that would provide visual and editorial consistency among a wide range of product offerings.

The cover of the guidebook is made from whiteboard material, enabling each to be customized with a recipient’s name.

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We established a visual system for packaging and product design for Discovery Channel Schools, then created a style guide to assist manufacturers and licensees in the development of school supplies and instructional material.

Designers
Alexander Isley
Tara Benyei

Writer
Alexander Isley